A “Social Platform” (or “Social Utility”) is an operating system that leverages the power of social connectivity to virally distribute applications (one example is Facebook).
Wikipedia offers an extensive definition of a “Social Network.” To read, click here.
Wikipedia also offers a detailed definition of “Social Media.” To read, click here. If you would like a visual of some social media brands, some examples are displayed in the image below, courtesy of mindfly.
Social media, utilities, tools, platforms … if they’re used correctly, will help you gain market share, will help you increase sales, will help you build profit, will improve your customer satisfaction ratings, and ultimately will help you build a better brand and business.
Social Media, It’s Good For You.