When you talk with the head of the government, your language is economic; when you talk to the communities, the language is welfare; when you talk to business, you talk about their future profit, when you talk to NGO’s the language is environment.
But at some point we also need to get beyond these economic and even practical arguments and get back in touch with the deepest truth of all: Green is a value that needs lo be preserved in and of itself, not because it is going to make your bank account richer but because it makes life richer and always has. At the end of the day, that is what an “ethic of conversation” is also about. An ethic of conservation declares that maintaining our natural world is a value that is impossible to quantify but also impossible to ignore, because of their sheer beauty, wonder, joy, and magic that nature brings to being alive. – Hot Flat Crowded